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What kind of sign are you looking for? What is
it for? - ensure it reflects the nature of your business,
your corporate style, your market place.
• What size of sign are you looking
for? - consider the size and dimensions of
the sign. A long and thin fascia sign for a shop will
require different treatment to a tall and narrow sign
on the side of a building. But it shouldn't necessary
be filled completely with information. Remember one
of the most important visual communication factors,
the use of space to provide clear and concise communication.
• Who will see it? what is the viewing
distance? - Only include the most essential
information. Some of the most effective signs use just
a couple of well chosen colors, so there's no need to
overdue it!
• What material should the sign be made
from? - choice of materials and methods are
important factors when designing a sign. Here you will
be in the hands of the sign company. |